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Home > Resources > Sponsorship Request Applications > New Events

Sponsorship Request for New Events

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Thank you for your interest in partnering with Las Vegas Events! Please take the time to review the information on this page and if you feel your event fits our criteria, fill out an application for sponsorship. A few notes for consideration:
  • It is recommended that applications for sponsorship assistance be received at least 8 to 12 months prior to the scheduled date of the event. Generally, applications will go through a review process and are evaluated within six to eight weeks from the date which they are received.
  • The application must be completed in full. Failure to provide the requested information in detail will impede the evaluation process.
  • Only events that take place in Las Vegas, Laughlin, Primm, Mesquite or Jean, Nevada will be considered.
In Section II below, you will find the event application; please fill out completely with as much information as possible. If you have any questions regarding Las Vegas Events sponsorship or the application process, please contact us at (702) 260-8605 or via e-mail at info@lasvegasevents.com.
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Section I: Event Criteria

All event applications will be evaluated based on the following criteria:
  • Events that take place at a neutral site or at multiple hotel properties.
  • Established events with a strong brand following.
  • Events with a series sponsorship component that culminates or holds its championship in Las Vegas.
  • Events that generate 20,000 incremental room nights.
  • Events that occur during off-peak weekends and mid-week periods.
  • Events that have strong growth potential (visitors and hotel partners)
Additional criteria include:
  • Media component must drive a minimum of 3-to-1 media value ROI ratio.
  • 75% of out-of-town event attendees must meet destination target demo: adults 25-54 with a $50,000+ HHI.
  • Event promoter must submit an out-of-market marketing, promotional and public relations plan with the proposal for holding the event in Las Vegas.
  • Event must drive incremental visitors/event attendees: minimum of 50% of attendees need to generate room nights.
  • Event promoter must submit a comprehensive recap of value of sponsorship and result of executed plans and post-event research.
  • Existing sponsors or partners must align with Las Vegas brand.
  • Event media component must consist of 50% of inventory for destination message.
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Section II:

Event Application

Fill out the below form with as much information as possible. If you need to email additional documents, please send to info@lasvegasevents.com and make sure to include the name of your event in the subject line.

*Please note: after completing your application and hitting "Submit" below, you will be redirected to a confirmation page and also receive a confirmation email to the email address you provided. If you do not receive a both a confirmation page and a follow up email, your application was not submitted accurately.

Event Overview

Are the dates flexible?

Have you checked the date for competing events, religious or national holidays?

Use the space provided or attach a document below.
Schedule of Events
 

History of Event

Event Marketing

Use the space provided or attach a document below.
Marketing Plan
 
*Please note: after completing your application and hitting "Submit" below, you will be redirected to a confirmation page and also receive a confirmation email to the email address you provided. If you do not receive a both a confirmation page and a follow up email, your application was not submitted accurately.

Estimated Event Attendance

Spectator Attendance

Participant Attendance

Staff Attendance

Sponsorship Request

(i.e., advertising, prize money, rentals, etc.)

Budget

Attach comprehensive proposed budget for the event including revenue and expenses.
 

Sponsors & Partners

Are these confirmed or are you in talks?
Local and/or national
If televised, provide network, date & time.

Contact Information

Organization Information

Additional Documents (as needed)
 

Section III - Processing Fee

A processing fee of $500 must be included with your Event Application in order for your event to be considered for sponsorship assistance from Las Vegas Events. Checks should be made payable to Las Vegas Events, Inc. and mailed to:
Las Vegas Events, Suite 140
770 East Warm Springs Road
Las Vegas, NV 89119
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Download Application

If you prefer to print and email your application, please download the below application and email the completed form to info@lasvegasevents.com
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