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Home > Resources > The Merge - March 2019 #1

The Merge - March 2019 #1

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Wrapping up the West Coast Conference with Commissioner Gloria Nevarez

St. Mary’s, Gonzaga meet in WCC Men's Championship Game TONIGHT!
Saint Mary’s is set to take on Gonzaga in the WCC tournament. Gonzaga won both of the regular season matchups earlier this season. The teams last faced each other on March 2, when the Bulldogs shot 52.8 percent from the field while holding Saint Mary’s’s shooters to just 40.4 percent en route to a 69-55 victory....Read More
VEGAS BUZZ
Global Summit explores burgeoning Vegas sports business
Sessions included presentations and panel discussions from, among others: MGM Resorts International, Wrangler National Finals Rodeo, the Golden Knights, the Las Vegas Motor Speedway, SportsBusiness Journal, Howard Hughes Corp., Major League Rugby, Shell-Pennzoil, Penn Mutual Life Insurance, Professional Bull Riders, Allied Esports, Sports Logistics Ltd., Las Vegas Events, Fremont Street Experience and SVP Global Partnerships Legends....Read More
2019 Pac-12 Men’s Basketball Tournament bracket announced, Washington earns No. 1 seed
The 2019 Pac-12 Men’s Basketball Tournament will take place Wednesday – Saturday, March 13-16 with an action-packed 11 games over four intense days in the event’s third year at Las Vegas’ hottest new sports and entertainment venue, T-Mobile Arena. Since moving to T-Mobile Arena, the event has enjoyed back-to-back years of total attendance over 80,000, just the second time in Tournament history that total attendance surpassed 80,000 in successive years....Read More
Las Vegas sets sights on hosting NCAA basketball tourney games
While Las Vegas has long been a hot spot for March Madness viewing parties, it was, until recently, barred from hosting NCAA tournament games. Last year, the National Collegiate Athletic Association’s Board of Governors announced the temporary lifting of its longstanding rule banning NCAA championship events from taking place in states where single-game betting is allowed....Read More
Mint 400 Off-Road Festival Transforms Fremont Street Into The Ultimate Off-Road Experience Las Vegas 2019
For decades now, the BFGoodrich Tires Mint 400 has taken over Fremont Street in downtown Las Vegas with tech and contingency, driver meet and greets, exhibitors, and much more in the buildup to the race itself. This year’s Mint 400 Off-Road Festival powered by Rockford Fosgate proved yet again just how legendary the Great American Off-Road Race is, with two days of incredible events leading up to two full days of racing....Read More
South Point Bowling Plaza Welcomes 2019 USBC Open Championships
The atmosphere Saturday at the South Point Bowling Plaza was a combination of United States Bowling Congress Open Championships tradition and Las Vegas flair, mixed with the warmth and familiarity of a homecoming parade. The first of more than 10,200 five-player teams, their friends and family, supporters, bowling fans and curious South Point Hotel, Casino and Spa guests were on-hand to help usher in the 116th edition of the USBC Open Championships....Read More
Elon Musk’s Boring Company is working on a new ‘Loop’ network in Las Vegas
Elon Musk’s Boring Company is announcing today a new proposed ‘Loop’ system of tunnels for approval in Las Vegas. If everything goes according to plan, the first leg of the system would be operational at the Las Vegas Convention Center as soon as 2021.... Read More
Raiders Score Decade-Long Sponsorship Deal From Cox
When the Raiders officially move to their new Las Vegas home in 2020, they’ll be armed with a decade-long sponsorship deal from Cox Communications. The deal aims to emphasize the franchise’s efforts to build a modern “connected” fan experience at Las Vegas Stadium....Read More
Pasquale and Bill Nye the Science Guy Reveal the Theme for EDC
Las Vegas 2019
Everyone’s favorite “Science Guy” has teamed up with Insomniac Founder Pasquale Rotella to reveal the theme to this year’s EDC Las Vegas: kineticENERGY! Bill Nye stopped by Insomniac HQ on National Science Day to film the reveal video, which includes a new VIP of Bill’s epic theme song, as well as some ultra GIF’able moments. Bill will be hosting the EDCLV 2019 Opening Ceremony on cosmicMEADOW on Friday, May 17....Read More
Insomniac Reveals Phase One Lineup For EDC Week 2019
Insomniac debut the first phase of EDC Week performances and parties taking over the city’s premiere venues from May 15th-22nd. The festivities will culminate with the 23rd annual Electric Daisy Carnival (EDC) Las Vegas. Expanding the festival experience beyond the LVMS, EDC Week kicks off Insomniac’s citywide takeover, featuring more than 50 epic shows. The Downtown Las Vegas Events Center, 1 OAK at The Mirage, KAOS at The Palms, JEMAA at NoMad Las Vegas, and On The Record at Park MGM will all host EDC Week shows for the first time, increasing the number of EDC week venues to a record-breaking 18 properties....Read More
Head of Live Nation Las Vegas talks residencies, rock festivals
In recent years, he’s overseen residencies by superstars such as Britney Spears, Jennifer Lopez and Queen + Adam Lambert and brought scads of acts to venues across town, from T-Mobile Arena to Zappos Theater at Planet Hollywood Resort to Park Theater at Park MGM. Melien has also spearheaded the development of the Las Rageous hard rock and heavy metal music festival, which will move from the spring to the fall this year for its third edition....Read More
Las Vegas’ House of Blues turns 20
Twenty years ago, Bono knocked on heaven’s door with Bob Dylan and a venue was born. That was March 2, 1999. Two decades later, the House of Blues remains a constant in a city posited on near-perpetual change. It’s served as launching pad and landing spot for some of the biggest names in music....Read More
Marshmello's Las Vegas Residency Might Be the City's Most Expensive Yet: Behind the Deal
While top nightlife players have been known to never reveal their numbers, there is a general consensus Calvin Harris and the masked DJ are now Vegas' highest paid DJs. Multiple sources reported that Palms would pay Marshmello $60 million for an unspecified number of dates over a two-year period of time. Others claimed that it was the "largest EDM deal in the history of the city."....Read More
INDUSTRY BUZZ
Sports venues see another solid year shaping up for concert business
For the first time, the Kaaboo festival is venturing into a stadium setting and AT&T Stadium is the host. The festival features six stages and include celebrity chefs, art installations, comic acts and a Vegas-style pool with a spot for DJs built in the stadium parking lot. The plans by the Cowboys are just the latest in the push by sports facilities to host more music events....Read More
8 Ideas For Boosting Email Marketing ROI
Email continues to be a major workhorse when it comes to boosting engagement and conversion, particularly in B2B. Here’s eight tips for better email marketing. 1) Get visual. 2) Vary the frequency. 3) Have clear goals. 4) Have clear goals. 5) Be interactive. 6) Don’t compete with yourself. 7) Stress urgency and the need to avoid risk. 8) Make it readable....Read More
Houston's Rodeo: Data In The Dirt
When you think of the Houston Livestock Show and Rodeo, images of BBQ, bareback and bull riding, custom boots and shows by some of country’s biggest names might come to mind. But Cardi B? Panic! at the Disco, Camila Cabello, Zedd and Santana? It’s all part of the scrupulously market-researched, meticulously planned three-week extravaganza that takes over NRG Stadium in Houston every winter...and the kind of artist lineup most summer festivals would give their flower crowns to land....Read More
The Conversation: Dave Grohl With Michael Rapino
In what will certainly go down in Pollstar Live! history as one one of its most dynamic and entertaining progams, Foo Fighters frontman and Nirvana veteran Dave Grohl regaled a standing-room only crowd, along with interviewer Michael Rapino, for nearly an hour and half to close out the opening day of the conference. The story of how Grohl sort of played with Prince has been told before, but the long version – and told live – was a high point....Read More
UPCOMING EVENTS
Zac Brown Band
March 16
Laughlin Event Center
Laughlin, NV
West Coast Conference
March 7-12,
Orleans Arena
USBC Open Championships
March 9 - July 8
South Point Bowling Plaza
Mountain West Basketball Championships
March 10 - 16
Thomas & Mack Center
Pac-12 Men's Basketball Tournament
March 13 - 16
T-Mobile Arena
St. Patrick's Day Weekend
March 14 - 17
Fremont Street Experience
USBC Masters
March 26-April 1
Gold Coast Hotel & Casino
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